Thursday 11 September 2014

Analysing a music video

T.H.E Will.I.Am ft Jennifer Lopez

Mise en scene
The location of this is set in a deserted area that seems to be an aeroplane run way. There is no one around which is unusual for an everyday event, this makes the video seem more intimate and direct the audience attention completely to the singers and their performance. The props that they use are the latest gadgets at the time, from a HP mobile phone to a rocket. Some of the logos where BMW Beats for headphones. The costumes that the artist wore are natural and are all white to represent purity and are bright to match the 'pop culture' music video. As well as their costumes all the props were white. The lighting is day light.


Sound
The music of the video has a very prominent base and stays in the background of the song the whole way through. This sound was made very robotic and made it sound vet futuristic.Within the music video the artist are miming the words which is usual for a music video. In this song Will.I.Am is the lead singer however Jennifer Lopez sings the chorus. Its overstuffed and denser with lots of parts, its full of looped chainsaw like-beats. The chorus is almost a robotic delivery. A lot of the words are repeated in the song.

No comments:

Post a Comment