Overwiew of the industry

The consuming of music

The industry’s digital revenues grew by 4.3 per cent in 2013 to US$5.9 billion. This tells us that the consumption of music in a digital format increased. This shows the decrease in sales by CD copies as most things are done digitally now. The industry is also not doing as well as it should be due to the amount of illegal downloading which occurs throughout the world, this causes the percentage not to incline as much as not as many people are buying the music in a legit way.

The audience for out genre

The audience for our genre is normally quite a young age around the teenage years. But pop is likes by all sorts of people and is made for anyone to listen to.

This is a list of the artists that 13 year olds listen to ranking them from the most popular. This shows that a lot of these artists and groups are listened to by young teenagers. The ethnicity is usually any as a lot of people worldwide listen to pop music, therefor the factor of ethnicity does not really matter as people from all ethnicities like pop. The dress code for girls are usually quite casual but also quite feminine as most girls like artists and groups with what they would call attractive boys e.g. one direction. One Direction are a group of four boys which are known worldwide and their main targeted audience are girls, which has been a success for them as many girls worldwide love them and their music but in some cases boys also listen to their music. Here are a few examples of pictures of fans showing their love for One Direction.

One Direction are a band which always gets in touch with the fans emotions. This is good as it enables the fans to have an emotional connection with the boy band meaning that One Direction have good fans.

This is a header which i saw on an online new article about a One Direction single which made fans cry. This is a shock as it is not often that you see fans cry over just listening to a song of a band, however in this instance fans cried over a song that One Direction made. This is a good sign for One Direction as it shows that they have an emotion connection through their lyrics and allows the fan to be connected to the song.

Another example of a shock from One Direction:

This is an article i found online about Justin Bieber fans urging that they will cut themselves if Justin didn't stop smoking cannabis. People on twitter also made a joke to go around to annoy Bieber fans saying that Justin Bieber had cancer so that fans could cut their hair in sympathy. This shows the extent Justin Bieber fans will go just for him, this is just a form of showing how some of Justin Biebers fans feel about him. This shows as well as One Direction that a lot of their fans have a very strong emotional connection with them